072 — Kim Nelson

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Podcast Summary:

Shark Tank Alum, Kim Nelson, secured a big investment from Barbara Corcoran and went on to build a cake empire – over $3 million in cake sales.  She’s a kind, hard working South Carolina leader whose enthusiasm is infectious.  I have personally ordered, eaten and LOVED her gluten free carrot cake. It was amazing! Just as amazing are the powerful leadership lessons she shares about:

  1. How just asking got Daisy Cakes on the “Price is Right” TV show.
  2. The challenges of finding employees who have the same sense of ownership as you do.
  3. How focusing on a quality product has fueled her success.
  4. How focusing on strategic marketing has kept her in front of new customers.
  5. How being fair to her employees has helped keep turnover low.
  6. How to handle good employees who take too much “ownership” and become emotionally attached to their job.

Click to Tweet How Kim Nelson, Founder and CEO of Daisy Cakes, built a cake empire in Pauline, South Carolina. https://fromfoundertoceo.com/?p=1338

 

Name: Kim Nelson, Founder and CEO

Company: Daisy Cakes

Powerful Promise of Value: Amazing cakes that are hand-sifted, made-from-scratch with all-natural ingredients and topped with a whole lotta Southern love!

Headquartered In: Pauline, South Carolina

Leadership Struggles:

  • “…dealing with employees is tough…”
  • She shares that it is hard for her to receive criticism or rejection for her new ideas.

Contacts: www.ilovedaisycakes.com, @Ilovedaisycakes

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10 Top Founders Reveal Their Secrets to Scaling Up

Did you know that fewer than 25% of Founding CEOs have led their companies to initial public offerings?

Download the PDF today!

You’ll also receive our ezine full of podcast updates and tips and tricks from Todd.

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book-image

10 Top Founders Reveal Their Secrets to Scaling Up

Did you know that fewer than 25% of Founding CEOs have led their companies to initial public offerings?

Download the PDF today!

You’ll also receive our ezine full of podcast updates and tips and tricks from Todd.