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Co-founder & CEO, Corey Whitaker, leads a fast growing financial firm in California and he digs deep and reveals his hard learned lessons of hiring his first employee, shares his thoughts on marketing versus customer service and talks about how being stubborn has had its pluses and minuses as CEO.
Name: Corey Whitaker, Co-founder & CEO
Company: Evolved Finance
Powerful Promise of Value: Evolved Finance does more than just bookkeeping. You can think of them as a full service financial management team that costs you less than a part-time employee. When you engage their services, they become trusted partners committed to bringing clarity to your finances and financial decisions. This frees you to focus on the aspects of your business that matter most.
Headquartered In: Redondo Beach, California
Significant Difference Between (Co) Founder & CEO: “Someone really had to be in the CEO spotlight…it has been healthy to have one person running the show…I am making the decisions.”
Blind Spot: “…being stubborn…”
Banish Your Business Building Blindspot!
Favorite Resource for Productivity: Basecamp, Dropbox
Favorite Resource that helps with the Founder to CEO role shift: Rework
Favorite Founder: Mark Cuban