Podcast: Play in new window | Download

Subscribe: RSS

Sponsored by: Khorus

Helping your team stay on track is much easier with Khorus. Founding CEOs use Khorus to drive performance, manage talent, and build a strong culture. And, I love the way it helps Founding CEOs better clarify big-picture priorities, align employees around those priorities, and drive predictable performance. Try out their demo…it’s great!

Podcast Summary:

Jordann is the type of person you can listen to and in the first 5 minutes you are inspired. I enjoyed speaking with her because her determination and passion for all things paleo is so encouraging. And, you’ll like her wisdom on not saying no, how to deal with her young age in a “good ole boys” industry, and some of these great quotes:

• “Challenges render strength”
• “I wasn’t performing well in my job because I was baking from 7PM until 3AM and then waking up and going to work from 8 to 5 and then working out in between…it was pretty hectic for awhile.”
• “I don’t understand…the word no…I can’t wrap my head around it.”
• “I get told no everyday.”
• “We’re not doing it the normal way.”
• “The rules are not necessarily in stone.”
• “I’ve had to learn that my age is not a limiting factor.”
• “I would say the most important thing is to lead with honesty.”
• “You never know what’s going to happen…if you are honest and vulnerable…you put yourself out there…a lot of people appreciate that and will help you.”
• “Be you, be who you are.”

Name: Jordann Windschauer, Founder & CEO

Company: Base Culture

Powerful Promise of Value: Base Culture draws upon our Paleolithic roots to create high quality goods that are simple, natural, and primal. Their main goal is to make it easier than ever to live a Paleo lifestyle. They never take any shortcuts. The goods they make are as natural as the body that will use them.

Headquartered In: Tampa, Florida

Leadership Struggle:  “…my age…I started the company when I was 22 and now I am 25…”

Contacts: www.baseculture.com

• Twitter: @BaseCultureLLC
• LinkedIn: https://www.linkedin.com/in/jordann-windschauer-bb477088
• Facebook: https://www.facebook.com/BaseCultureLLC