035 — Ben Kusin

Podcast Summary:

Ben Kusin was a smoker who realized there wasn’t anything on the market to help with odors on his clothes. From that was born Reviver. Ben Co-founded Reviver with his brother, Eric, and they both earned a deal with Lori Greiner on the ABC TV show Shark Tank. Ben talks candidly about some of his early mistakes and how his brother balances out the team’s skills. Now, he is marching forward toward international markets. He’s a great example of hard work, dedication, and commitment paying off. Plus, his thoughts on cognitive switching penalties…hmmm…you may want to listen if you are a multi-tasker.

Click to Tweet Ben Kusin, Co-founder & CEO of Reviver, earned a deal with Lori Greiner of ABC TV's Shark Tank and is now expanding his innovative company into international markets https://fromfoundertoceo.com/?p=733

 

Name: Ben Kusin, Co-founder & CEO

Company: Reviver

Powerful Promise of Value: Reviver Clothing Swipes are revolutionary odor eliminating dry swipes that allow you to instantly and discreetly swipe away unwanted aromas that cling to clothes and hair. Like breath mints for clothing – Reviver offers the first ever, on the go refreshening solution allowing you to refresh your clothes any time and anywhere regardless of what your day brings.

Headquartered In: Dallas, Texas & Los Angeles, California

Blind Spot: “…Reviver is growing…I’m much more macro than I am micro…I missed a little of those nuances…that’s why I brought my brother to help look into those bind spots…”

Banish Your Business Building Blindspot!

Favorite Resources for Productivity: “Batch” like activities in order to “avoid cognitive switching penalties”

Favorite Resources that helps with the Founder to CEO role shift: Inc. Magazine, Fast Company, Entrepreneur Magazine, anything Malcolm Gladwell writes

Ben Kusin’s Appearance On Shark Tank: http://abc.go.com/shows/shark-tank/video/VDKA0_g64fry37

Favorite Founders: His Dad (Gary Kusin), Elon Musk

Contacts: www.reviver.com, ben@reviver.com

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Want more productivity?

Try some of these 63 productivity hacks from 50 Top Founding CEOs.
Download the PDF today!

You’ll also receive our ezine full of podcast updates and tips and tricks from Todd.