They are everywhere. Experts, Gurus, “Mentors,” and Ninjas, oh my! They yell at you from autoplay Facebook videos. They fill your inbox with promises of riches. They twitter bomb you with endless inspirational quotes. They fill your physical mailbox with post cards selling their “must attend” LIVE events. And, you hire them and consult with them all the time.
Dan Shapiro, CEO and Co-founder of Glowforge and author of Hot Seat: The StartUp CEO Guidebook, even pointed out a new and growing problem in a recent interview I did with him for my podcast. “Mentors tend to give a lot of conflicting advice. At Techstars they have a phrase, ‘mentor whiplash,’ for all the opposite and conflicting advice that entrepreneurs get.” Continue reading